Ideas for Community Coalitions and Neighborhood Organizations
Organizations that conduct these or any other activities in recognition of Drug-Free Work Week, however small in scope, are encouraged to let us know. A listing of ideas will be developed for others to browse when planning for future Drug-Free Work Weeks (Any references to people’s or associations’ names will be deleted.)
- Post a Drug-Free Work Week Web link – A Drug-Free Work Week link on your Web site reinforces the idea that reducing drug abuse requires commitment from all sectors of society, including the workplace. It also offers local employers access to ideas for implementing activities in their workplaces. To create a link, use the Drug-Free Work Week logo or a simple text headline (for example, "XYZ Coalition Supports Drug-Free Work Week”) and link it to the Drug-Free Work Week Web site.
- Solicit a Drug-Free Work Week proclamation – Community coalitions and neighborhood organizations can cultivate community-wide support for Drug-Free Work Week by asking their mayor, governor or other official to formally proclaim the event. A template that organizations can easily customize is available to assist in soliciting such a proclamation. In addition, community leaders could be encouraged to mention Drug-Free Work Week during various public appearances leading up to the week. For content ideas, see the Drug-Free Work Week talking points.
- Hold a drug-free workplace "management breakfast” or "brown-bag lunch” – Drug-Free Work Week presents an opportune time to sponsor an informal seminar or panel presentation for local employers on the topic of workplace alcohol and drug abuse prevention and the benefits of drug-free workplaces. Such an event also offers the opportunity for community coalitions and neighborhood organizations to promote their overall efforts and possibly earn additional sponsorships and support from local businesses.
- Hold a poster contest – Drug-Free Work Week’s "Working Drug Free Works” slogan (or any slogan used by your organization) could be the theme for a poster contest for local youth. Such a contest could have different levels for different age groups, and winning entries could be displayed at a central location in the community. In addition, winners could be recognized by community and business leaders at a reception or other event, and media could be invited.
- Sponsor a health fair – Drug-Free Work Week is a great time for coalitions and neighborhood associations to hold a community health fair. Exhibitors might include local health services, alcohol and drug treatment providers, and community organizations. In addition, local employers with drug-free workplace programs could be invited to exhibit or participate in some other way. Such an event could be held at a mall, outdoor shopping center or public park, and fun activities could be incorporated to attract families. If a youth poster contest was held ahead of time (see above), winners could be recognized at the fair.
- Offer a presentation for working parents – As part of Drug-Free Work Week, community coalitions and neighborhood organizations could offer to visit local workplaces and deliver a "lunch and learn” presentation about strategies for preventing underage drinking and other drug abuse among children.
- Promote workplace-based parenting prevention– With appropriate resources, most drug-free workplace programs can easily be expanded to incorporate education for parents—the vast majority of whom work—about steps they can take to prevent youth alcohol and drug abuse. Coalitions and neighborhood associations can use Drug-Free Work Week as a "hook” to talk to local employers about implementing or expanding the scope of their drug-free workplace programs to include such information. Doing so should be an easy "sell,” because it actually makes good business sense. When employees are distracted by a child’s problematic behavior, it shows at work.
- Advocate for state-wide drug-free workplace incentive programs – The same message about drug-free workplace programs’ power to prevent youth alcohol and drug abuse could also be communicated with state officials during Drug-Free Work Week as a way to promote state-wide incentive programs, such as workers’ compensation premium discount programs, if your state doesn’t already have one. To find out whether your state offers such a program, visit the Working Partners Web site’s state law directory.
- Feature Drug-Free Work Week in your newsletter – Drug-Free Work Week also offers timely and fresh content if community coalitions or neighborhood organizations have their own publications. Articles can inform community members about the dates and purpose of Drug-Free Work Week and encourage them to approach their employers about participating.
- Partner with local businesses to distribute drug-free messages – Community coalitions and neighborhood associations could partner with local businesses in advance of or during Drug-Free Work Week to distribute prevention messages to their employees (for example, through a payroll insert) and/or patrons (for example, through a flyer attached to pizza delivery boxes or placed into grocery bags).
- Distribute drug-free workplace posters – Just before or during Drug-Free Work Week is a great time to pay a quick visit to local employers to provide free drug-free workplace posters they can hang in employee break areas or other locations that employees frequent. Doing so might serve to start a larger discussion about what else employers can do to help prevent substance abuse in their workplace and community.
- Reach out to local media – Drug-Free Work Week presents an opportunity for community coalitions and neighborhood organizations to increase their visibility through local TV, radio and print media. Ideas include writing an op-ed piece or letter to the editor about the important role drug-free workplaces play in creating drug-free schools, families and communities or encouraging local TV or radio news to run a feature on one or more local employers observing the week.
- Develop a dedicated Drug-Free Workplace Web page on your Web site – Drug-Free Work Week is a great time to unveil a special Drug-Free Workplace Web page for local employers listing tools and resources to help them understand related issues, such as those offered on the Working Partners Web site, and local sources of help for employees who may have problems with alcohol and drugs.